Peter Gigliotti

Peter Gigliotti

Peter Gigliotti is an insights manager at KS&R, a marketing insights and consultancy firm that provides decision-critical data analysis to some of the largest and most influential global companies.  As a member of KS&R’s Retail/E-Commerce team, he works closely with clients to execute both quantitative and qualitative research. Gigliotti has a BA in mathematics and statistics from S. John Fisher University and an M.S. in applied statistics from Rochester Institute of Technology.
The Promise of Perfect ‘Fits’

To understand the profound impact that generative artificial intelligence is having, and will continue to have, on online shopping, consider this simple question: When buying an article of clothing, which would you prefer — something off the rack or tailor-made? Undoubtedly, the latter option holds great appeal. This is where the exciting promise of generative AI…