Good Tablet Experiences
Usability is tough to solve for across multiple devices. There are companies whose tablet problems may not be worth investing in solving yet. The key is to use data both when determining whether a problem is worth fixing and when getting ideas for fixes. Tablet usability may be tough to solve for, but it's tough for everyone. If you and your competitors all need to beef up on tablet usability, you need to get started at getting good with reading the data and processing what the data suggests for usability.
Tim Ash is the author of the bestselling book Landing Page Optimization, and CEO of SiteTuners. A computer scientist and cognitive scientist by education (his PhD studies were in Neural Networks and Artificial Intelligence), Tim has developed an expertise in user-centered design, persuasion and understanding online behavior, and landing page testing. In the mid-1990s he became one of the early pioneers in the discipline of website conversion rate optimization. Over the past 15 years, Tim has helped a number of major US and international brands to develop successful web-based initiatives. Companies like Google, Expedia, Kodak, eHarmony, Facebook, American Express, Canon, Nestle, Symantec, Intuit, AutoDesk and many others have benefitted from Tim's deep understanding and innovative perspective.
Connect with Tim on Google+