Chris Jacks

Chris Jacks

Chris Jacks, director of growth strategy at HireInfluence, started his career in the music industry managing marketing campaigns for award winning artists’ tours and shows. During this time, the “influencer” was born, and Chris experienced working with them first-hand as artists began using their platforms to promote their latest work. After working in the music industry, Chris pivoted to working in the influencer marketing space developing new technologies to help bridge the gap between brands and influencers. Today, he works at HireInfluence to grow company revenue through keeping a pulse on the influencer marketing industry and analyzing ways to take advantage of emerging trends. Chris ensures HireInfluence provides top tier counsel on all marketing campaigns to yield the best results possible.

Will TikTok Stick Around? Tips for Retailers

TikTok has become one of the most popular social media platforms in recent years, attracting millions of users from all over the world. However, that’s not to say it hasn’t had its fair share of controversy. Pressure to ban the app in the United States is currently building if the Chinese owners don't sell the…