Jeff Trachsel

Jeff Trachsel

Chief marketing officer for NextWorth Solutions.

3 Mobile Strategies for Handling the Holiday Rush

It’s that time of the year again. Back-to-school season is now a distant memory, and the biggest and busiest time of the year is on its way: holiday shopping. The National Retail Federation reported an overall 4.6 percent year-over-year increase in retail holiday sales in 2014. And now retailers are putting the finishing touches on…