While there are some exceptional brands that practice social responsibility, when it comes to the environment, the retail industry in general doesn’t have a great reputation — and for good reason. According to the American Forest and Paper Association, the U.S. uses about 68 million trees to produce 17 billion catalogs and 65 billion pieces…
EJ McGowan
The fall can be a frightful time for retail marketers, as they are hounded by demands of campaign planning and preparation to ensure
