Bill Cohn

Bill Cohn
Merchants Take Note: Millennials Are Driving the Subscription Economy

Dog food. Underwear. Razors. Music. Coffee beans. Beauty products. Data storage. The subscription model is everywhere. If you’re a millennial, you’re likely already buying things this way. However, many businesses are behind the curve in adapting to growing consumer demand for these services. The millennial generation is leading the charge in the subscription economy: 92…