There are many reasons why customers opt to use parcel lockers, but the greatest appeal is that they're convenient and cheaper than home delivery. Customers not only want to use these click-and-collect solutions as a final-mile delivery option, but also as a way to handle returns. To gain a competitive advantage and offer customers the…
Tim Casey
Retailers of all sizes are experiencing the phenomena known as "Christmas creep," as the holiday shopping season begins earlier each year. Advertisers and marketers have likely made their holiday plans for not only the 2017 season — but for 2018 as well. With Black Friday only nine weeks away, it’s not yet time to panic,…
While baby boomers have been surpassed by millennials as the nation’s largest living generation, that doesn’t mean they should be neglected when it comes to e-commerce. With the changing buyer demographic, brands are setting aside only 10 percent of their marketing budgets to the aging group of baby boomers, those born between the mid-1940s to…
The holidays are quickly approaching, which means retailers are once again planning for the busiest shipping season of the year. According to the National Retail Federation, holiday sales are expected to reach $656 billion in 2016. Many retailers are finalizing their processes for handling these high shipping volumes. Here are some key strategies that even the most…
