Jim Holbrook

Jim Holbrook
How Retailers Can Use Private Brands to Grow Sales

When I think about my favorite private brand items, the thing that pops out to me is their “wow” factor. My favorite grocery store has the best ready-to-eat options; my go-to drugstore has reliable, well-priced over-the-counter options; and the coffee shop I most frequent never burns their house coffee. I choose these brands over others…

The Big Opportunity With Small-Format Retail

If I wanted to wait in a long line, wander aimlessly and have my personal space invaded, I would have gone to a theme park. Unfortunately, this type of inconvenience is penetrating the big-box shopping experience, and with more on-the-go consumers than ever, people are heading to smaller-format stores (not to mention the smallest format…

Staving Off the Competition: A Lesson in Self-Preservation

I was walking through a store recently when I stumbled upon an old standby — the gift card section. In recent years, gift cards have become a staple of retail endcaps, providing the ideal grab-and-go item for those looking for a last-minute token, a present for a distant relative or a thank-you gift. This wasn’t…

You’re the Same as Everyone Else: Here’s How to Fix It

Here’s the thing about the retail industry: As much as you’d like to believe that your store is different from the one across the street, it's really the same — at least when it comes to branded selection. So much so that up to 98 percent of stores’ branded item assortment is also carried by…