Here are three reasons retailers should incorporate chat apps into their customer service strategy this holiday season.
Zephrin Lasker
Another Amazon Prime Day has come and gone. This e-commerce phenomenon is the perfect opportunity for vendors and brands to get in front of millions of Amazon-obsessed shoppers, who are looking for the best deals and the most convenience. While retailers (from big brands to small businesses) are now celebrating in the massive sales they…
Malls may not be dead, but there's no denying that the retail landscape has dramatically shifted — even within the past five years. Retailers are scrambling to adopt technologies that are necessary to maintain relevance and meet the demands of their increasingly digital customer bases. Young consumers expect the brands they love to respond with…