Matt Marakovitz

Matt Marakovitz

Matt Marakovitz is vice president of strategic services at The Lacek Group, a Minneapolis-based national leader in loyalty and customer engagement. The Lacek Group works with the world’s most respected brands, including Marriott, Carnival Cruise Line, U.S. Bank, Enterprise Holdings (National Car Rental, Alamo Rent a Car, Enterprise Rent-A-Car), United Airlines, Ford Motor Company, The Home Depot and Dunkin’ Brands.

4 Retailer To-Dos to Boost Customer Loyalty Right Now

The coronavirus may be ravaging the economy, but retailers’ creativity, agility and compassion mean they won’t suffer forever. Brands and businesses are flexing new and old muscles to take on this challenge. Below are four steps retailers can take right now to gain and retain customers, insights and loyalty: 1. Delve into data. The pandemic…