JoAnn Martin

JoAnn Martin

JoAnn Martin is VP of Marketing at Searchspring, the search and merchandising platform that ecommerce teams rely on to skyrocket conversion rates and revenue without sacrificing the shopping experience.
4 E-Commerce Tactics to Create Agile Messaging

E-commerce is having a moment. According to Adobe’s recently released Digital Economy Index, online grocery shopping grew by 110 percent in daily online sales in April, while​​ apparel increased by 34 percent, and online electronics sales increased by 58 percent. While e-commerce may be seeing Black Friday traffic levels during this time, there's no playbook for…