Loyalty programs can help online retailers improve customer retention, increase cross-sell and upsell opportunities, and expand margins and revenues. However, poor user experiences can impair customer satisfaction and hamper loyalty programs. Today’s consumers expect fast, friction-free and secure interactions from any device. To unleash the full potential of their loyalty program, retailers need to accelerate…
Tara Bartley
Data privacy is top of mind for retailer information security, compliance and risk management officers. And for good reason. Data breaches and compliance violations can tarnish a retailer’s reputation and lead to steep regulatory fines and costly lawsuits. Target, for example, spent over $200 million on legal fees related to its headline-grabbing 2013 data breach.…
While parts of the world are beginning to open up again and some consumers are anxious to get back into stores, many will continue to shop online as much as possible for a long time to come. Over the past couple of months, a lot of retailers have risen to the occasion to serve their…
