Anaita Sarkar

Anaita Sarkar

Anaita Sarkar is the co-founder of Hero Packaging. Hero Packaging was Australia’s first Australian owned and certified retail compostable company and have just celebrated their three year anniversary.

Growing up in a family that owned a small business, Anaita began her working career behind the reception desk and she therefore fully understands the challenges small businesses face on a daily basis. After studying a Bachelor of Commerce, specializing in Accounting, Anaita soon realized the accounting industry wasn’t for her and moved into media. Within her first year she was promoted twice and began presenting at meetings whilst a junior, which at the time was not standard practice. In 2013 Anaita began guest lecturing marketing subjects at Macquarie University and whilst pregnant with her second child, Anaita started her first e-commerce business. Anaita is also author of the digital marketing book, “Sell Anything Online.”

How Retailers Can Make the Switch to Eco-Packaging

This holiday season, Americans are looking to spread some cheer by spending on gifts, food and décor, and they’re increasingly choosing the most eco-friendly options available. Frequently dubbed “The Most Wasteful Time of Year,” the Christmas holiday has a well-documented effect on the environment. As waste left over from days of celebration breaks down in landfills, toxic…