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99 Cents Only Stores, the leading retailer of extreme value stores in the southwestern United States, is launching a new mobile app to meet the evolving needs of its customers with more personalized offers that increase savings. In this video interview, Mary Kellmanson, chief digital marketing officer at 99 Cents Only Stores, discusses how inflation is impacting customers…
In this episode of Retail Right Now, Total Retail's Joe Keenan and Marie Albiges discuss an article recently published by Total Retail titled, “Not Prioritizing SMS Marketing? One Metric Will Change Your Mind,” authored by Jeff Haws, senior manager at MessageGears. SMS is a powerful tool for marketers as virtually every message gets opened (and quickly).…
In this episode of Retail Right Now, Total Retail's Melissa Campanelli and Kristina Stidham discuss an article recently published by Total Retail, “The Death of the Open Rate: How Email Marketers Can Prepare for iOS 15,” authored by Greg Zakowicz, director of content at Omnisend. The article delves into the upcoming Apple iOS 15 feature…
In this episode of Retail Right Now, Total Retail's Melissa Campanelli and Kristina Stidham discuss the latest trends impacting retail customer communication methods, drawing on key insights from a recent survey conducted by NAPCO Research, sponsored by Podium. The subsequent report, "A Message for Retailers: Go Digital," details what retailers should be considering as they…
In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss how retailers are increasingly using SMS (i.e., text messaging) to communicate with customers, from marketing to customer service, among other uses. Total Retail recently published an article, Untapped and Unfiltered: How to Win 2020 With a Solid SMS Marketing Strategy,…
In this episode of Retail Right Now, Joe Keenan shares a few of his favorite tips from Total Retail’s recently released report, 50 Best Retail Tips of 2018. This annual report highlights the best tips over the course of the past year, and provides a blueprint for how retailers and brands can leverage those insights to…
In this episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss themes to emerge from the recent holiday shopping weekend (Thanksgiving Day through Cyber Monday), including the extension of Black Friday and Cyber Monday deals into week-long events; the growth of mobile as a transaction channel; and the rise of buy…
In this week's episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss Mother's Day retail spending, including online vs. in-store shopping, and the product categories primed to see big sales.
Welcome to this episode of Retail Right Now. Today, Total Retail reviews Amazon's tax amnesty program for its FBA sellers, Amazon Instant Pickup, and Under Armour CEO Kevin Plank's resignation from President Trump's advisory jobs panel.
Welcome to this week's episode of Retail Right Now. In this episode, Joe Keenan review the week's top retail news stories, including J.C. Penney's new CMO; Warby Parker's new Prescription Check app; and Target's settlement from a 2013 data breach.
In this video recorded at the Internet Retailer Conference & Exhibition last week, Mark Friedman, president of e-commerce at Steve Madden, discusses the footwear brand's new mobile app; the importance of having a 360-degree view of each customer’s behavior across all selling channels and devices; and how to reach millennial shoppers (hint: hit them at…